After facing sustained criticism for cutting more bus services than any other council in the country, leaving vulnerable people isolated, North Yorkshire is to spend a £116 million on transport.
The Bus Service Improvement Plan, which local authorities must publish this month as part of the national bus strategy Bus Back Better, sets out how the authority aims to work in partnership with bus operators to increase passenger numbers and improve reliability and journey times over the next eight years.
Crucially, the plan is designed to ensure bus services cover the whole of England’s largest county, something which the council said was unachievable until recently due to passengers being too few and far between.
However third party funding contributions would be needed for some elements of the plan.
The document also reveals a target of increasing the 12.1 million passenger journeys in North Yorkshire in the year to March 2019 to 14.3 million journeys by 2030.
If the authority receives all the funding it needs for the plan £23 million would be spent on developing bus priority routes, £74 million on other infrastructure changes and £14 million on support for bus services.
The council’s executive member for access, Councillor Don Mackenzie, said the £1.5 million the authority spends annually subsidising bus services in the county did not go far enough.
He said the plan, which has been backed by most bus operators, will see public funds pumped into improving existing services and kick start new markets that have emerged as a result of the pandemic, in the hope more passengers will be attracted to the services to make them commercially viable.
He said: “Bus travel is very important to us in North Yorkshire, even more important than rail travel because many more people travel by bus than rail.
“If all the improvements set out in the plan are achieved it would be magnificent.”
Council accused of failing bus users in the past
In a first for the county, the document will bring together a strategy for where bus priority measures are needed, where there are pressures on the road network and air quality issues alongside actions to transform the local bus fleet to zero carbon emissions.
While recent years have seen the authority accused of failing to identify local needs, the plan has been developed following discussions with more than 100 organisations ranging from parish councils and voluntary groups to the NHS.
The discussions found the top priorities for bus users were clean, safe, accessible buses and waiting facilities, more frequent services, simpler payments for tickets and more evening and Sunday services.
The plan will introduce a consistent under-19 qualifying age for fares across North Yorkshire on all bus services, a 50 per cent fare for jobseekers and apprentices, a comprehensive bus service website for the county and improved information at bus stops.
A report to a meeting of the council’s executive on Tuesday warns third party funding contributions would be needed for some elements of the plan.
It states: “The funding ask has had to be developed without knowledge of any funding the council might receive. As such if insufficient funding is received delivery of projects will need to align within the funding envelope that is received.”